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Welcome!

Statistics has a reputation for being intimidating. It doesn’t have to be.

The content on this site is written for anyone who works with data and wants to go beyond the mechanics — to understand not just how the methods work, but why they work, and when to trust them. Every post aims to build genuine intuition from first principles, with mathematics that illuminates rather than obscures.

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Featured Posts

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Statistical Technicians
The case for teaching statistics as reasoning, not procedure
Rob Taylor, PhD
Apr 24, 2026

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Do We Really Need to Test Variances Anymore?
Why classical assumption checks are no longer gatekeepers, and how modern ANOVA methods handle heterogeneity directly.
Rob Taylor, PhD
Apr 15, 2026

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Stop Pretending Data Roles Are Separate
My push back against the “data trinity”
Rob Taylor, PhD
Aug 23, 2025
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Statistics, probability, and Bayesian thinking

robtaylor.co.nz